ai-marketing-skills README

The project's README from github.com/ericosiu/ai-marketing-skills. As one markdown file: README.md.

AI Marketing Skills

Open-source Claude Code skills for marketing and sales teams. Built by the team at Single Brain — battle-tested on real pipelines generating millions in revenue.

These aren't prompts. They're complete workflows — scripts, scoring algorithms, expert panels, and automation pipelines you can plug into Claude Code (or any AI coding agent) and run today.


🗂️ Skills

Category What It Does Key Skills
Growth Engine Autonomous marketing experiments that run, measure, and optimize themselves Experiment Engine, Pacing Alerts, Weekly Scorecard
Sales Pipeline Turn anonymous website visitors into qualified pipeline RB2B Router, Deal Resurrector, Trigger Prospector, ICP Learner
Content Ops Ship content that scores 90+ every time Expert Panel, Quality Gate, Editorial Brain, Quote Miner
Growth Signal Charts Turn original content and measured audience signals into cited social charts Content Spikes, Recent Research, Desk Edition, PNG/PDF Exports
Content OS Portable Starter Bootstrap a vendor-neutral, draft-first content control loop Config Schema, Approval Gates, Connector Matrix, Readback Templates
Personal Strategic Signal Intelligence Turn private reading, bookmarks, notes, and applied work into source-grounded decision intelligence Attention Drift, Decision Court, Bookmark-to-Build, Content Negative-Space
Outbound Engine ICP definition to emails in inbox — fully automated Cold Outbound Optimizer, Lead Pipeline, Competitive Monitor
SEO Ops Find the keywords your competitors missed Content Attack Briefs, GSC Optimizer, Trend Scout
Finance Ops Your AI CFO that finds hidden costs in 30 minutes CFO Briefing, Cost Estimate, Scenario Modeler
Revenue Intelligence Prove content ROI and turn sales calls into strategy Gong Insight Pipeline, Revenue Attribution, Client Report Generator
Conversion Ops Score any landing page and turn survey data into lead magnets CRO Audit, Survey-to-Lead-Magnet Engine
Podcast Ops One episode → 20+ content pieces across every platform Podcast-to-Everything Pipeline, Content Calendar
Team Ops Ruthless performance audits and meeting intelligence Elon Algorithm, Meeting-to-Action Extractor
Sidebar Prioritizer Reset Codex sidebar priorities and label tasks by work category and inactivity P0–P4 Priorities, B7 Age Markers, Follow-up Evidence, Verified Labels
Sales Playbook Value-based pricing framework that turns $10K deals into $100K deals Pre-Call Briefing, Tiered Packager, Call Analyzer, Pattern Library
Autoresearch Karpathy-inspired optimization loops for conversion content — 50+ variants, expert scoring, evolved winners Variant Generator, Expert Panel Scorer, Evolution Engine
Deck Generator AI-generated slide decks with consistent visual styles in minutes Image Generator, Google Slides Builder, Style Presets
YT Competitive Analysis Find outlier videos and packaging patterns across any YouTube channels Outlier Detector, Title Pattern Extractor, Channel Benchmarker
YouTube Packaging Create, render, revise, and learn from evidence-backed title-thumbnail packages Channel Profiles, Package Scoring, Visual QA, Performance Learning
Video Content Engine Diagnose any video and route it into the strongest justified content portfolio Long-form Optimizer, Shorts Engine, Tutorial, Case Study, Paid Creative
Video Analysis Read transcripts first and inspect video silently when visuals or timing matter Transcript Review, Demo Verification, Clip Boundaries
Agentic Video Understanding Goal-directed moment extraction from long video/audio via Gemini (cheaper than fixed-FPS ingest) Moment Finder, Hook Hunt, Call Mining, Loom Bar Evidence
Show-and-Tell Video Slate Turn real builds and first-party proof into ranked 15-minute video episodes before production Evidence Inventory, Episode Scoring, Packaging Gates, Shoot Order
Shortform Production Produce readable shorts and deliver approved clips through the API V5 Style, Hook Previews, Editorial Review, Metricool Delivery
Shortform Idea Grill Interview, score, and rank proof-led short-form video ideas Five-Second Hooks, Three-Second Scores, Talking Bullets, CTA Mapping
Shortform Format Library Maintain visual format references and match content ideas to recording outlines Content Spikes, Creator Discovery, Freshness, Edit Briefs, Lead-Magnet Handoff
Net-New Video Editor Turn fresh talking-head recordings into reversible, review-ready vertical drafts JSON Edit Plans, FFmpeg Rendering, Captions, Hook Cards, Visual QA
X Long-Form + Humanizer Write X articles that sound human — with a 24-pattern AI slop detector Post Writer, Humanizer Checklist, ASCII Diagram Builder

🚀 Quick Start

Each skill category has its own README with setup instructions. The general pattern:

# 1. Clone the repo
git clone https://github.com/ericosiu/ai-marketing-skills.git
cd ai-marketing-skills

# 2. Pick a category
cd growth-engine  # or sales-pipeline, content-ops, etc.

# 3. Install dependencies
pip install -r requirements.txt

# 4. Set up environment variables
cp .env.example .env
# Edit .env with your API keys

# 5. Run
python experiment-engine.py create \
  --hypothesis "Thread posts get 2x engagement vs single posts" \
  --variable format \
  --variants '["thread", "single"]' \
  --metric impressions

🧠 How These Work with Claude Code

Every category includes a SKILL.md file. Copy the complete skill directory when it also contains scripts/, references/, agents/, or other bundled files. Copying only SKILL.md will leave those workflows incomplete.

# In your project directory
cp ai-marketing-skills/growth-engine/SKILL.md .claude/skills/growth-engine.md

For a bundled skill such as YouTube Packaging, install the full directory:

cp -R ai-marketing-skills/packaging-youtube-thumbnails \
  .claude/skills/packaging-youtube-thumbnails

Other agent harnesses should import the same complete directory and use its SKILL.md as the entry point. OpenAI-compatible harnesses can also read agents/openai.yaml for display metadata and the default prompt.

Then ask Claude Code: "Run an experiment testing carousel vs. static posts on LinkedIn" — it handles the rest.


📊 What Makes These Different

These aren't toy demos. Each skill was built to run real business operations:


📁 Repository Structure

ai-marketing-skills/
├── README.md              ← You are here
├── growth-engine/         ← Autonomous experiments
│   ├── SKILL.md
│   ├── experiment-engine.py
│   ├── pacing-alert.py
│   ├── autogrowth-weekly-scorecard.py
│   └── ...
├── sales-pipeline/        ← Visitor → pipeline automation
│   ├── SKILL.md
│   ├── rb2b_instantly_router.py
│   ├── deal_resurrector.py
│   ├── trigger_prospector.py
│   ├── icp_learning_analyzer.py
│   └── ...
├── content-ops/           ← Quality scoring & production
│   ├── SKILL.md
│   ├── scripts/
│   ├── experts/           ← 9 expert panel definitions
│   ├── scoring-rubrics/   ← 5 scoring rubric templates
│   └── ...
├── personal-strategic-signal-intelligence/  ← Private signals → decision intelligence
│   ├── SKILL.md
│   └── README.md
├── outbound-engine/       ← Cold outbound automation
│   ├── SKILL.md
│   ├── scripts/
│   ├── references/        ← ICP template, copy rules
│   └── ...
├── seo-ops/               ← SEO intelligence
│   ├── SKILL.md
│   ├── content_attack_brief.py
│   ├── gsc_client.py
│   ├── trend_scout.py
│   └── ...
├── finance-ops/           ← Financial analysis
│   ├── SKILL.md
│   ├── scripts/
│   ├── references/        ← Metrics, rates, ROI models
│   └── ...
├── revenue-intelligence/  ← Sales call insights + attribution
│   ├── SKILL.md
│   ├── gong_insight_pipeline.py
│   ├── revenue_attribution.py
│   └── client_report_generator.py
├── conversion-ops/        ← CRO + lead magnet generation
│   ├── SKILL.md
│   ├── cro_audit.py
│   └── survey_lead_magnet.py
├── podcast-ops/           ← Podcast → content factory
│   ├── SKILL.md
│   └── podcast_pipeline.py
├── team-ops/              ← Performance audits + meeting intel
│   ├── SKILL.md
│   ├── team_performance_audit.py
│   └── meeting_action_extractor.py
└── sales-playbook/        ← Value-based pricing framework
    ├── SKILL.md
    ├── value_pricing_briefing.py
    ├── value_pricing_packager.py
    ├── call_analyzer.py
    └── pricing_pattern_library.py

🔒 Privacy & Security

Every skill is built with data privacy in mind:

# Scan for sensitive data
python3 security/sanitizer.py --scan --dir . --recursive

# Install the pre-commit hook
cp security/pre-commit-hook.sh .git/hooks/pre-commit && chmod +x .git/hooks/pre-commit

📡 Telemetry (Opt-In)

Anonymous usage telemetry helps us understand which skills people actually use. Fully opt-in, privacy-first:

# View your local usage stats
python3 telemetry/telemetry_report.py

# Check for updates
python3 telemetry/version_check.py

See telemetry/README.md for details.


🤝 Contributing

Found a bug? Have an improvement? PRs welcome. Read CONTRIBUTING.md for guidelines.

  1. Fork the repo
  2. Create your feature branch (git checkout -b feature/better-scoring)
  3. Run python3 security/sanitizer.py --scan before committing
  4. Commit your changes
  5. Push to the branch
  6. Open a Pull Request

📄 License

MIT License. Use these however you want.


Star this repo if you find it useful. It helps others discover these tools.


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ai-marketing-skills (ericosiu/ai-marketing-skills)

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这是什么?一套面向市场营销和销售团队的开源 Claude Code 技能合集,涵盖增长实验、销售管道自动化、内容运营、外拓获客、SEO、财务运营和视频制作。它们是完整的工作流——包含脚本、评分算法、专家小组和自动化流水线——由 Single Brain 团队构建,并在真正创收的业务管道上经过测试。
这些只是提示词模板,还是有更多内容?每个技能都是一个完整目录,包含 SKILL.md 入口文件以及 scripts/、references/ 目录,有时还有 agents/ 目录——是真正的自动化代码和统计逻辑,不只是给模型的指令。
怎么把其中一个技能添加到我的项目?把完整的技能目录(不只是 SKILL.md)复制到你的 Claude Code 配置中,然后让 Claude Code 运行它,例如「运行一个实验,在 LinkedIn 上测试轮播帖与静态帖的效果」。
必须用 Claude Code 吗,还是可以用其他代理?Claude Code 是首要目标,但任何 AI 编程代理都可以导入同一目录并使用 SKILL.md 作为入口;兼容 OpenAI 的框架可以读取 agents/openai.yaml 获取提示词元数据,脚本运行在 Python 3 上。
如果我只复制 SKILL.md 文件会怎样?捆绑型技能(如 YouTube Packaging)还需要它们的 scripts/、references/ 和 agents/ 目录——只拿走 SKILL.md 会让工作流不完整。
它会把我的公司数据发送到别处吗?PII Sanitizer 会在每次提交前扫描代码和数据中的敏感信息,并通过 pre-commit 钩子强制拦截;遥测为自愿开启,且只记录技能名称、耗时、成功/失败、版本和操作系统——不记录代码、文件路径或仓库内容。
增长引擎(Growth Engine)的实验凭什么可信?它使用 bootstrap 置信区间和 Mann-Whitney U 检验来验证营销实验,而不是靠肉眼估计结果。
交易复活器(Deal Resurrector)是做什么的?它利用三层智能来盘活停滞的销售交易,其中包括一项「跟随冠军」功能,可以追踪离职联系人去到的新公司。
包含哪些与视频相关的技能?有好几个:YouTube 竞品分析、YouTube 包装、短视频制作、视频分析,还有一个全新的视频剪辑器,可以把原始录像转成由 FFmpeg 渲染的竖屏草稿。
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ericosiu
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CommitSep 22
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Commits · 90 Days